Seabourn has charted a course into online publishing with the launch of Current, a new digital magazine that provides a window into the world of luxury travel through the Seabourn experience and the coveted destinations around the world that are a part of it.
Designed to appeal to luxury travel consumers and advisors, Current content is carefully selected to inspire curiosity and global exploration – and get both new and returning Guests onboard to experience the extraordinary worlds in a way that only Seabourn can deliver.
“We’re thrilled to launch our first-ever digital magazine, creating an avenue for Guests and travel advisors to discover the beauty and culture of Seabourn’s luxury travel experience around the world,” said Chris Austin, senior vice president of Global Marketing & Sales for Seabourn. “As its name implies, Current will always be on the move, offering one destination after another for readers to enjoy and, hopefully, to experience together with us.”
Current’s content is arranged in categories including ‘Destinations’, ‘Things to Do’, ‘Culture’, ‘Wellness’, and ‘Cuisine’. Articles are brimming with timely and descriptive details to stimulate the imagination for readers and destination tips to create excitement to plan their next holiday with Seabourn. Developed together with agency partner FIG, readers will also find intriguing stories on ‘Expedition’ and the ultra-luxury experience travellers seeking adventure will have starting in 2021 when Seabourn’s new ultra-luxury expedition ships transport them to coveted locations only a few get to see.
Beyond original articles and imagery, Current also offers video segments to put readers right in the thick of culture and beauty of any given destination. Why not take a look for yourself?